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REALI

Current core product · Research-first GEO analysis

GEO Positioning System: understand how AI describes your brand.

GPS is REALI’s GEO research system. Repeated questions across AI models help teams examine answers, visible citations, recurring narratives and tone—and identify what deserves a closer look.

Your team’s questions set the direction. The system helps run tests and organize material; professionals confirm the conditions, interpret findings and decide what to do or track next.

Recorded product example
Trace an answer back to its visible citations for review.

Research outputs

What can the research help me understand?

Findings should be traceable to original answers and test conditions. The materials and report format are agreed before the work begins.

  1. Answers

    What AI says

    Read the original answers to see how your brand is mentioned, described and compared.

  2. Sources

    What AI cites

    Examine the pages and domains visibly cited in answers. These citations do not reveal every source behind a model’s response.

  3. Narratives

    What keeps coming up

    Compare recurring keywords, topics and narratives to investigate patterns and changes.

  4. Tone

    How the answer is framed

    Review answer-level tone classifications and scores under the study’s rules, alongside original wording and human-review status.

Recorded product screens

From a research question to answers you can check.

These frames come from GPS operation recordings: reviewing the brief and questions, checking progress and examining citations. They show different stages and are not one continuous record of a single study.

Review the brand, audience and research objective. This recorded brief is awaiting review.
Recording source and conditions

GPS Copilot 操作(1).mp4 · 01:06

Apple demonstration. Clips were captured under different recording conditions and must not be treated as one research run or customer outcome.

The research workflow

How does a brand question become research your team can use?

Repeated tests reveal recurring patterns and differences. We call this “answer distillation” as a way to describe the analysis—not model training or access to a model’s internal reasoning or complete source history.

  1. 01
    Human direction

    Confirm the questions

    Bring the brand, audience and purpose. The team reviews candidate questions and agrees the scope and test conditions.

  2. 02
    System execution

    Run repeated tests

    Test across the agreed models and rounds, retaining answers and visible citations.

  3. 03
    System support

    Organize differences

    Compare sources, narratives and answer-level tone, keeping the basis for calculations and classifications.

  4. 04
    Human review

    Check and interpret

    Professionals check the original answers and brand facts, separating findings, interpretations and unresolved questions.

  5. 05
    Human decision

    Choose what to track

    Select meaningful questions and agree how to retest them over time.

AI executes. PR decides.

Which decisions stay with people?

Research helps a team understand AI answers. Communication choices, improvements and resource decisions still require professional judgment.

  1. AI · Execution

    The system supports

    Repeated testing, answer and citation records, and material for comparison.

  2. Human · Review

    Professionals review

    Test conditions, original text, classification rules and limits. Tone scores are read under the method stated for each study.

  3. Human · Judgment

    The team decides

    Brand facts, priorities, content approval and the questions worth tracking.

Research → Monitoring

How do research and ongoing monitoring work together?

First compare answers and visible citations across models. Then choose important questions to observe over time, checking the model, timing and test conditions when interpreting change.

  1. Research: investigate the question

    Explore differences in descriptions, sources and narratives, creating material for review and interpretation.

  2. Monitoring: follow selected questions

    Retest an agreed question set to observe changes in answers and cited sources.

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