REALI

Bring GPS research into the work you do for clients.

REALI works with PR agencies, consultants and brand teams to study how AI describes brands and issues through GEO Positioning System (GPS). Agencies can help brands assess system adoption and use the research in their own interpretation, strategy and delivery work.

There are three ways to work with us: an annual system subscription, research reports and project services. Before work begins, we agree how the brand will buy and use the service, the agency’s role, and the system and support REALI will provide.

Compare the three ways to work with REALI

What do REALI, the agency and the brand each do?

System and research support

REALI

Provides GPS and the agreed research and onboarding support. Reports and project services each have their own defined scope.

Professional interpretation and delivery

Agency or consultant

Understands the client’s context, helps define the questions, turns findings into recommendations and delivers the agreed content, strategy and communications work.

Objectives and final decisions

Brand team

Confirms brand facts, research goals and resources, takes part in the adoption decision, and approves public content and subsequent action.

The research, consulting and delivery included in each engagement are agreed around the need. A system subscription does not automatically include every professional service.

Where can we start, and what could come next?

Current core product

GEO Positioning System (GPS)

Start with GPS through system use, research reports or project services, according to the needs of the brand and its team.

Next development priorities

Deeper research and adoption support

Continue improving GPS, research content and onboarding. Research membership and paid access to selected larger studies remain in planning.

Medium- to long-term direction

More PR workflows

Explore commissioned or joint development and the integration of local methods, data and tools. This is a future direction, not a product package available today.

A partnership direction is not a completed capability. Integrations, data rights, access and commercial terms require separate confirmation.

Start with a client need.

Tell us which brand question you want to address and who would handle the research, interpretation and follow-up work.

Discuss an agency or research partnershipSee the roles of brands and agencies